Boost Your Sales and Marketing Efforts Question: I really want to improve my professional image. I’m afraid that my competitors seem like they are larger, better established, and more professional, even though our businesses aren’t really all that different. Do you have some suggestions? Answer: There is an old saying that you never get a second chance to make a first impression. If you want your prospective customers to take your business seriously, then cultivating a professional image is essential. One of the most important investments you can make in your image is reducing your reliance on automated voicemail. We recommend that you increase the percentage of time that you use live agents to answer each of your calls. There is no denying that voicemail is an important business tool. Unfortunately, there is no substitute for having a live professional greet every person who contacts your business. When your call is greeted by a highly qualified professional, you send an important message about how important you perceive your callers to be. Callers will be more likely to assume that your products or services are of high quality when they receive prompt, immediate attention by a competent professional. In addition, if you continue to use voicemail, perhaps as an after hours feature, think about the quality of the message you leave. Consider having a professional message recorded to convey the image you desire. Be sure to update your own voicemailbox message regularly and always return your messages promptly. Clients and prospective clients will be much more likely to use your messaging options if they know you will respond. Another important step to take is to prepare a short one or two sentence summary of what it is you do. When you have the opportunity to meet other business professionals or greet prospective customers over the phone, be sure that you describe your business in a concise, compelling way. If you hesitate or fumble for words, your chance to make a clear impression of your competence and professionalism may be lost forever. By attending to the details, you can make a significant impact on your sales and marketing efforts. You can give your business the polish of an older or larger business without adding significantly to your overhead costs. Contact us today for more information! Learn more about telephone answering services and discover how the might be able to help you. © 2002-2010 Peter DeHaan Publishing Inc · privacy statement · listing@FindAnAnsweringService.com home ▪ listings ▪ articles ▪ stories ▪ FAQ ▪ about
Question: I really want to improve my professional image. I’m afraid that my competitors seem like they are larger, better established, and more professional, even though our businesses aren’t really all that different. Do you have some suggestions?
Answer: There is an old saying that you never get a second chance to make a first impression. If you want your prospective customers to take your business seriously, then cultivating a professional image is essential.
One of the most important investments you can make in your image is reducing your reliance on automated voicemail. We recommend that you increase the percentage of time that you use live agents to answer each of your calls. There is no denying that voicemail is an important business tool. Unfortunately, there is no substitute for having a live professional greet every person who contacts your business.
When your call is greeted by a highly qualified professional, you send an important message about how important you perceive your callers to be. Callers will be more likely to assume that your products or services are of high quality when they receive prompt, immediate attention by a competent professional.
In addition, if you continue to use voicemail, perhaps as an after hours feature, think about the quality of the message you leave. Consider having a professional message recorded to convey the image you desire. Be sure to update your own voicemailbox message regularly and always return your messages promptly. Clients and prospective clients will be much more likely to use your messaging options if they know you will respond.
Another important step to take is to prepare a short one or two sentence summary of what it is you do. When you have the opportunity to meet other business professionals or greet prospective customers over the phone, be sure that you describe your business in a concise, compelling way. If you hesitate or fumble for words, your chance to make a clear impression of your competence and professionalism may be lost forever.
By attending to the details, you can make a significant impact on your sales and marketing efforts. You can give your business the polish of an older or larger business without adding significantly to your overhead costs. Contact us today for more information!
Learn more about telephone answering services and discover how the might be able to help you.
© 2002-2010 Peter DeHaan Publishing Inc · privacy statement · listing@FindAnAnsweringService.com
home ▪ listings ▪ articles ▪ stories ▪ FAQ ▪ about
